As a senior designer on the Social Driver web team, I was interested to see how a design system could help my colleagues feel more productive, more creative, and more connected.

I initiated and led this project because I believe that design systems are about solving common problems once, documenting those solutions for everyone to see and understand, and using that baseline as a launching pad for true innovation.

Every designer wants to be innovative. And it's true, sometimes innovation means rolling up your sleeves and starting from a blank canvas. But we turn to design systems when we realize there is nothing romantic about solving a problem that’s already been solved. My purpose for this project was to see if I could help that idea start to feel like common sense across departments.